Stage 1: In tandem with who?
Socjomania – digital marketing specialists
Socjomania offers open and dedicated training, consulting services and digital strategy planning. The purpose of our cooperation was to implement a website that would enable sales and the promotion of all the company’s products.
Training
Socjomania conducts open courses, webinars and dedicated courses that are organised to meet the needs of various teams, companies and institutions.
Consulting
The company offers consulting services in the field of digital marketing and related areas.
Digital strategy
The Socjomania services include designing digital strategies for companies and institutions.
STAGE 2: WHERE TO?
Design challenge
The Socjomania representatives approached us with a specific vision: they wanted to create a website with great expansion possibilities, which would enable the company to sell its services. They also suggested the technology they would like to use – their choice was Pimcore.
The first challenge our team faced was related to the client’s complex transactional system. During the work, we had to consider numerous links between individual products and discounts, additional services and changing prices.
Another difficulty was creating a flexible, easy-to-configure system that our customer would be able to manage independently.
STAGE 3: IN MOTION
Process
The overriding goal in our cooperation with Socjomania was to improve the process of selling the training courses on their website. To achieve this, we decided to take decisive steps together with the client.
First, it was necessary to simplify the training needed for the editing process. Every employee, including those who do not know the system, should be able to quickly and intuitively introduce necessary changes to the content. Adding more elements, such as a landing page or specific sections, could not be more difficult than 2 + 2.
In addition, when building the website, we had to make sure that the content was presented in a clear, dynamic and visually attractive manner for the recipient.
Implementation details
Our cooperation with Socjomania included:
- Software and its implementation
- Service support
- Pimcore
- Technical assistance
Stage 4: Finish
Solution
Thanks to our close cooperation with Socjomania, we were able to gain appropriate knowledge about the expectations of the website users. We could then understand what they needed, in order to comfortably use the training sales system.
For the implementation of the project, we used Pimcore 5. We divided the site diagram into widgets that allow a user to easily expand the site. Editing is done in the page mode, and the widgets can be edited in the WYSIWYG mode, which means that the administrator sees them as similarly as possible to the final effect that will appear on the website.
Thanks to the basket rules provided by Pimcore, the training courses can be sold in packages, including the related discounts and additions. What’s more, the new Socjomania service has been integrated with a financial and accounting system that generates and sends invoices to the company’s customers.
After years of successful collaboration with Socjomania, we added new functionalities and implemented the Pimcore X engine.
Implementation
Modular design
The website can be easily expanded by adding new modules.
E-commerce
We adapted e-commerce solutions to an unusual product, i.e. training services.
Something for the geeks
Technologies we used
We focus only on proven technologies. For the Socjomania website, we chose:
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